Project Launch 🚀 Step by Step: EASST Safe Crossings Initiative

Today we marked the Seventh UN Global Road Safety Week with the launch our new Step by Step: EASST Safe Crossings Initiative at the European Bank for Reconstruction and Development (EBRD).

The initiative implements small-scale pedestrian infrastructure interventions for high impact: transforming unsafe roads into safe, accessible, and liveable public spaces.

Supporting calls to #RethinkMobility the project takes a people-centred approach to mobility and street design with interventions that have been proven to reduce the risk of pedestrian casualties.

Each new crossing is designed by experienced road engineers following international best practice and holding to standards that often go above and beyond those of local regulations. The aim is to demonstrate the impact that high-quality, targeted upgrades can have on guiding good behaviour and enabling people to make safe decisions.

The initiative was welcomed by Michael Woodford MBE, Executive Chairman of the Safer Roads Foundation who has been supporting us to upgrade several dangerous road crossings and other areas of road infrastructure across our region since 2019.

Step by Step: EASST Safe Crossing Initiative brings this work under a single project umbrella to deliver safe and accessible crossings that serve the travel needs of all road users as well as improving walkability, reducing car and fuel dependency, and supporting people to be more active.

Within EASST’s countries of operation, these relatively small, low-cost interventions are hugely innovative and demonstrate the impact that high-quality infrastructure can have on improving road safety more generally. They also serve as a means to raise awareness and engage with local authorities, decision makers, and stakeholders on issues of road safety and sustainable mobility from a Safe System perspective.

Go to our project page to find out more.