Children’s Road Safety
Road Safety Education Pack
The EASST Road Safety Education Pack is a free educational resource to introduce road safety messages and behaviours to kids in an age-appropriate way.
Through stimulating and engaging activities, the Pack has been designed to reflect the risks, challenges and conditions in low and middle-income countries. Currently available in eleven languages, the Education Pack can be tailored to local contexts, incorporating the logos of local organisations, changing the idiom, names and illustrations as necessary. While keeping the fundamental content and road safety messages the same.
Safe to School: Safe to Home
As a global partner of the Child Health Initiative we want to ensure a safe and healthy journey to and from school for every child by 2030.
For many children, one of the main risks they face is the road area directly surrounding the school gates. Here, road design is often flawed, speeds poorly enforced and the heavy mix of pedestrians and vehicles can be dangerous.
Our ‘Safe to School: Safe to Home’ projects involve working with local stakeholders and schools to identify risks, engage teachers and parents, and improve speed enforcement.
Child Car Restraints
Child car restraints are a vital protection for child passengers in vehicles. However, in low and middle income countries, the cost of child restraints means they are not an option for many families. Awareness of the importance of child restraints is often also low, and enforcement is carried out reluctantly by the police.
Working with the Kier Group, EASST sends regular donations of children’s car seats, as well as reflective clothing, to villages across the region. We work to support our local partners in campaigning for improvements to public policy and practice, raising awareness, and improving enforcement of seat belt wearing and the use of appropriate child restraints.
Over 500 children are killed on the world’s roads every day
In Tajikistan children account for around 20% of those injured on the roads.
Appropriate child restraints reduce the probability of children aged 1-7 years being injured in a crash or sudden stop by around 70%.
Children’s Road Safety News
The Belarusian Auto Moto Touring Club have been working to raise awareness of the importance of night-time visibility for pedestrian safety among children and young people.
Last year we received charitable funding from FedEx Express, a subsidiary of FedEx Corp. (NYSE: FDX), to deliver three diverse initiatives via our NGO partners in Ukraine, Belarus and Azerbaijan.
With the support of a grant by FedEx Express Europe, we have been working with the Belarusian Auto Moto Touring Club and local disability groups to turn old high visibility PPE into ‘mascots’ or tags for school book bags and children’s coats to promote visibility and safety on the roads.
Our newest EASST partner, Urban Forum Kazakhstan, have been working with young people in the East Kazakhstan city of Ust-Kamenogorsk (Oskemen) to create safer routes to school.
The Automobile Club of Moldova, in partnership with the National Inspectorate of Public Security and the Tony Hawks Centre, donate child car seats to families of children with disabilities.
Under lockdown, the National Automobile Club of Azerbaijan (AMAK) has taken its road safety education online. Using the EASST Road Safety Education Pack, they are offering free interactive online awareness sessions on road safety to children of all ages.
The EASST Road Safety Education Pack has been launched in Ukraine by our partners, the Road Safety Support Foundation (RSSF) and supported by FedEx Express Europe.
Children’s Road Safety Resources
EASST Road Safety Education Pack
The EASST Road Safety Education Pack is a global teaching resource that provides stimulating and engaging activities to introduce road safety messages and behaviours to kids. It is currently available in eight languages has been designed specifically so that it can be easily adapted into bespoke local versions.
Get in touch to find out how you can tailor the Pack to your local needs.
Road Safety Education Resources
Road safety posters and bookmarks for children and young people covering topics such as visibility, seat belt use and crossing the road safely.
Guide: building a child restraint donation platform
In 2018 our EASST partners the Automobile Club of Moldova (ACM) launched web-platform www.baby4baby.org. The platform aims to make life easier and safer for low-income families across the whole country by collecting and delivering free of charge car restraint systems donated by others who no longer need them. They have now produced this guide to help others establish similar initiatives in their countries. (2019)
How to use the EASST Road Safety Education Pack – Introduction
Our free online short-course guides teachers and other education providers on how they can best use the EASST Road Safety Education Pack to bring vital road safety learning to even more children globally. Find out more via our EASST Academy online education platform. (2019)
‘Save Kids Lives’ in Belarus
The Belarusian Auto Moto Touring Club ask “Are our children safe on the roads?” in this video produced for the launch of their ‘Save Kids Lives’ campaign. (2014)
Child Poverty & Road Traffic Injury in the SDGs
The FIA Foundation and UNICEF‘s Rights of Way report examines the impact of road traffic injury on families living in poverty in low and middle income countries. Road traffic injury is a global public health crisis and a leading contributor to the cycle of poverty in many of the world’s most deprived areas.
Guidance for Safe and Healthy Journeys to School
During the COVID-19 Pandemic and Beyond. As schools reopen, everyone should play a role in keeping students safe and healthy every step of the way. Therefore, UNICEF, with support from the Child Health Initiative and partners, such as Save the Children, is issuing guidance to help manage the risks posed by COVID-19, to help ensure the safest, healthiest journeys to school possible. (2020)
Safely Back to School: School Bus Safety Resources
Based on UNICEF-Child Health Initiative Guidance, this pack includes a brochure aimed at bus companies, drivers, schools, and parents with advice to make school bus journeys COVID-safe as well as a set of posters and flyers reminding drivers of vital road safety measures including slowing down around schools and looking out for children crossing before pulling out. (2020)
School Bus Safety Education Resources
To complement our EASST Road Safety Education Pack, these age-appropriate activities targeted at children and young people aged 6-11 years old and 12-14 years old advise children how to keep safe at bus stops and behave safely on school buses.